A Brief History of Fitbit
Walking was a craze long before Fitbit came around. Yamasa Tokei Keiki released the first commercial pedometer in 1965 in Japan. The 1960s in Japan saw construction sweeping through popular cities while Tokyo fervently prepared for the Olympic Games. Trains, planes, and cars were all in motion, but people were not.
The first pedometer was meant to spur people into motion, and 10,000 steps soon became the magic number that made an active adult. Walking clubs overtook the country. Americans did not catch up to this fitness craze until the mall walking fervour of the 1980s.
Decades later, a device finally became available to track your New Balance steps in the form of Fitbit. In 2007, Eric Friedman and James Park saw the need for a fitness tracker and released the first Fitbit in 2008. It was a tiny device, meant to clip to your clothes, and often ended up in the laundry.
However, no one could get enough of making that blue flower grow. A single button lets you cycle through the numbers indicating quantifiable fitness metrics that helped you get moving. You could look at steps taken, calories burned, and how many times you woke up last night.
It became a game for many. Not only were you keeping up with yourself, but you were attempting to outdo others. Walk farther, do more, stay healthy. Fitbit continued to release new products, and in 2014, they owned 67 percent of the activity tracking market.
Fitbit sold over 21 million devices in 2015 and went public that same year in a $4 billion IPO. In 2017, Fitbit experienced a bit of a recess due to the ever-rising popularity of smartwatches. Smartwatches looked cool and could do so much more.
Fitbit began producing wireless enabled trackers that allow more functionality similar to a smartwatch, and they continue to provide both fitness trackers and smartwatches.
Most Popular Product Categories
Fitbit does not have many product categories, but they do produce plenty of products in the product categories they offer. When it comes to fitness trackers and smartwatches, Fitbit is laser-focused on details and providing you with the wearable technology you need to get active and enjoy life.
Fitbit smartwatches include the Versa family and the Iconic. These devices have come a long way from the original Fitbit with swim lap tracking, step counting, heart rate monitoring, and plenty of other trackable activities besides just walking.
They also have smartwatch features like notifications, music streaming capability, and much more. You can track female health in addition to activities, they are swim proof, and they feature attractive designs and interchangeable bands. GPS and long battery life make these ideal devices for the active, connected adult.
Fitbit fitness trackers are a dime a dozen. There is one for everyone. Features range from essential fitness and sleep tracking to more than twenty-five different activities to choose from, including swimming. Basic fitness trackers have simple reminders to get you moving while the most advanced fitness trackers offer automatic fitness recognition. So, you do not have to program in your workout, it will already know what you are doing by the way you move.
Some of these Fitbit fitness trackers blur the lines between smartwatch and fitness tracker with the capability to receive notifications, app dashboards, and weather. You may also enjoy personalized guided breathing, interchangeable bands of all colours, and compatibility with Android, iOS, and Windows.
Depending on how you use your Fitbit and which device you get, you can enjoy multi-day batteries, which are operational up to seven days. The light, breathable design gives you all the features you want in a package that is easy to use and wear.
Fitbit also offers products like a smart scale to help you manage the results you are getting from your Fitbit device. You can track your weight, body fat, and BMI with charts, graphs, and trends to keep you apprised of your success. It connects to Bluetooth and recognizes up to eight users, so everyone in the family can get fit.
With the Fitbit coach, you’ll enjoy personal training apps and premium services for a monthly subscription to go along with your devices. If you choose this service, many of Fitbit’s wearables have the option to pay automatically on your wrist and keep your fitness subscription up to date.
What Is Buy Now Pay Later
If getting back into shape or enhancing your fitness routine with a device sounds like something you would enjoy, but not something you can afford, take advantage of buy now pay later programs like ZipPay or Oxipay. With these programs, you can buy the latest technology and enjoy it now while paying for it in monthly instalments that may seem more manageable for you and your budget.